Dog City: Your Entry
Ticket to the $500
Billion Dog
Economy
It's Just Getting Started.
Dog Economy Market Size
Larger than fast fashion or PC hardware industries
Annual Growth
Recession-proof industry breaking records yearly
Premium client base
Gucci, Celine, Hermès now design for dogs
Prime-Time Ads Feature Dogs
Ukraine at the Center of the Trend
While the global pet economy is booming, Ukraine presents a unique opportunity. The market is rapidly growing, yet largely untapped for premium pet services.
Ukrainian pet owners are increasingly seeking professional care that matches European standards. The gap between demand and supply creates the perfect environment for Dog City expansion.
Ukraine ranks second in market growth potential
Over 6 million dogs in the country
Owners treat dogs like their children
Sandra Ishchenko
The Dog City method is based on training in Great Britain and the 5 freedoms of animals. We don’t just groom or walk dogs – we ensure the mental health of family members.
Trained in Great Britain
5 Freedoms of Animals
9 Years Experience
Survived Pandemic & War
Choose Your Path to Success
An investment in emotions that pays off in 15 months.
Easy Entry Point
from $25,000
- Compact space requirement
- Lower initial investment
- Perfect for smaller cities
- Full brand support
- Proven business model
- Quick setup timeline
Full-Fledged Empire
from $50,000
- Premium location presence
- Extended service range
- Higher revenue potential
- VIP client programs
- Complete facility setup
- Advanced training support
Why Now?
The market is open, but not for long. Be the first in your city to bring the Dog Cityᵀᴹ culture.
The most lucrative spots go to those who act first.
Exclusive territory rights in your city.
The Market Doesn't Wait. Be The First In Your City.
When I opened the first Dog City in 2017, people said, “A dog daycare? No one needs that in Ukraine.” People didn’t believe anyone would pay for daycare or a dog psychologist.
Today, for our clients, it’s as much of a must-have as a private kindergarten for a child. We weren’t just right—we were ahead of our time.
Now Ukraine is following the global pattern. What became the norm in London and New York yesterday is becoming a boom here today. This market is forming right now, and the most lucrative spots will be those who are brave enough to get in first.
Don’t miss this moment when the trend is just gaining momentum.
“Dog Economy 2026” Report
Submit a request to discuss a franchise and receive the exclusive report: facts and figures that prove the inevitable growth of the market.
By submitting, you agree to receive communications about the franchise opportunity.
FAQ
Do I need to have a veterinary or cynological education to open a Dog City?
No, the owner does not need to have a specialized education. We provide you with a ready-made business model and work standards. The most important thing is your love for animals and management skills. All your employees (administrators, trainers) are trained according to our advanced European methods, and for work with behavior correction we can select a qualified cynologist.
How do you help in the selection and training of personnel?
Personnel is the heart of our business. We provide verified questionnaires for individuals, allowing us to find those that are best fit for the job. All employees sign an employment agreement, a confidentiality agreement and a financial accountability agreement. In addition, we offer a training program for groomers and pets so that your clients receive the level of service of Dog City in Kyiv.
What premise is required to open a franchise?
We have developed several formats: from a small daycare with grooming to a full-fledged multifunctional center with grooming, a dog daycare and canine training. We will advise you on the technical requirements for the premises (ventilation, noise insulation, security systems) to create a comfortable and safe environment for pets.
Who is involved in marketing and customer acquisition (SMM, SEO, Targeting)?
So that you can focus on operational management and quality of services, we offer centralized marketing support. Our team of SMM and contextual advertising specialists is involved in promoting your branch, using the already promoted Dog City brand and developed advertising strategies.
What are the guarantees of animal safety in your center?
We are the only ones who apply European safety standards and have modernized them for our market. Our experience (more than 9 years of work) has allowed us to create protocols that minimize any risks. All processes — from dog adoption to daily walks — are strictly regulated, which eliminates the human factor.
How to become a Dog City franchisee?
To start cooperation:
- Fill out the franchisee questionnaire.
- We conduct an interview.
- We evaluate the location and format.
- We prepare an individual offer.
- We sign the contract and start the launch.


