Franchise Opportunity

Dog City: Your Entry
Ticket to the $500
Billion
Dog
Economy

Open the first professional pet care center in your city. British standards, Ukrainian soul, and a business growing faster than the IT sector.
Years Experience
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Centers Operating
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Months Payback
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Global Trend

It's Just Getting Started.

It's not just pets anymore. It's the Economy.
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$500B

Dog Economy Market Size

Larger than fast fashion or PC hardware industries

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+8%

Annual Growth

Recession-proof industry breaking records yearly

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New Luxury

Premium client base

Gucci, Celine, Hermès now design for dogs

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40%

Prime-Time Ads Feature Dogs

Dogs have become the #1 emotional marketing tool
"In a world of mistrust, dogs remain the last vector of pure emotion and truth. And people are willing to pay unlimited prices for it."
Local Opportunity

Ukraine at the Center of the Trend

While the global pet economy is booming, Ukraine presents a unique opportunity. The market is rapidly growing, yet largely untapped for premium pet services.

Ukrainian pet owners are increasingly seeking professional care that matches European standards. The gap between demand and supply creates the perfect environment for Dog City expansion.

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#2 in Europe

Ukraine ranks second in market growth potential

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6M+ Dogs

Over 6 million dogs in the country

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Family Humanization

Owners treat dogs like their children

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Operating Successfully
The Dog City Method

Sandra Ishchenko

"Global brands make collars, but we create meaning."

The Dog City method is based on training in Great Britain and the 5 freedoms of animals. We don’t just groom or walk dogs – we ensure the mental health of family members.

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Trained in Great Britain

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5 Freedoms of Animals

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9 Years Experience

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Survived Pandemic & War

Franchise Formats

Choose Your Path to Success

An investment in emotions that pays off in 15 months.

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Dog City Mini

Easy Entry Point

from $25,000

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Dog City Maxi

Full-Fledged Empire

from $50,000

Limited Opportunity

Why Now?

The market is open, but not for long. Be the first in your city to bring the Dog Cityᵀᴹ culture.

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Market Is Forming Now

The most lucrative spots go to those who act first.

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Launch Discount
Special discount on the lump sum fee for first partners.
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Be The First

Exclusive territory rights in your city.

A Personal Message

The Market Doesn't Wait. Be The First In Your City.

When I opened the first Dog City in 2017, people said, “A dog daycare? No one needs that in Ukraine.” People didn’t believe anyone would pay for daycare or a dog psychologist.

Today, for our clients, it’s as much of a must-have as a private kindergarten for a child. We weren’t just right—we were ahead of our time.

Now Ukraine is following the global pattern. What became the norm in London and New York yesterday is becoming a boom here today. This market is forming right now, and the most lucrative spots will be those who are brave enough to get in first.

Don’t miss this moment when the trend is just gaining momentum.

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Free Bonus

“Dog Economy 2026” Report

Submit a request to discuss a franchise and receive the exclusive report: facts and figures that prove the inevitable growth of the market.

By submitting, you agree to receive communications about the franchise opportunity.

FAQ

Do I need to have a veterinary or cynological education to open a Dog City?

No, the owner does not need to have a specialized education. We provide you with a ready-made business model and work standards. The most important thing is your love for animals and management skills. All your employees (administrators, trainers) are trained according to our advanced European methods, and for work with behavior correction we can select a qualified cynologist.

Personnel is the heart of our business. We provide verified questionnaires for individuals, allowing us to find those that are best fit for the job. All employees sign an employment agreement, a confidentiality agreement and a financial accountability agreement. In addition, we offer a training program for groomers and pets so that your clients receive the level of service of Dog City in Kyiv.

We have developed several formats: from a small daycare with grooming to a full-fledged multifunctional center with grooming, a dog daycare and canine training. We will advise you on the technical requirements for the premises (ventilation, noise insulation, security systems) to create a comfortable and safe environment for pets.

So that you can focus on operational management and quality of services, we offer centralized marketing support. Our team of SMM and contextual advertising specialists is involved in promoting your branch, using the already promoted Dog City brand and developed advertising strategies.

We are the only ones who apply European safety standards and have modernized them for our market. Our experience (more than 9 years of work) has allowed us to create protocols that minimize any risks. All processes — from dog adoption to daily walks — are strictly regulated, which eliminates the human factor.

To start cooperation:

  • Fill out the franchisee questionnaire.
  • We conduct an interview.
  • We evaluate the location and format.
  • We prepare an individual offer.
  • We sign the contract and start the launch.

Strong brand:

The right to work under the name of a market leader with 9 years of experience and European standards.

Business plan:

Detailed financial model with payback calculation and step-by-step launch plan.

HR system:

Ready-made questionnaires for hiring, team training methods and paid training for groomers.

Operational regulations:

A complete package of instructions: from dog care to cleaning and repair schedules.

Legal basis:

Ready-made contracts with clients and staff (NDA, material liability).

Marketing 360:

Promotion of your location by our forces (SMM, SEO, Targeting) and ready-made advertising layouts.

Safety standards:

Protocols for creating a predictable environment that minimizes risks for animals.

Support:

Consultations at all stages — from choosing a premises to daily management.